Arora Group completes acquisition of Luton Hoo Hotel, Golf & Spa from Elite Hotels
December 15th 2021
The Arora Group today announces that it has completed the purchase of the 5-star 228 room Luton Hoo Hotel, Golf & Spa from Elite Hotels. Approximately 50 minutes’ drive from central London and a few minutes’ drive from the M1 motorway, the estate is set in over 1000 acres of parkland, woods, and lakes.
Originally known as a specialist airport hotel owner operator, the Arora Group established their first city centre hotel in 2017 with the opening of the InterContinental London – The O2 and most recently has diversified further into the country house hotel market with the opening of Fairmont Windsor Park. The purchase of Luton Hoo Hotel, Golf and Spa continues the journey of portfolio diversification, and the hotel is well positioned to capture the significant pent-up demand from leisure and corporate travel from domestic and international markets.
Surinder Arora, CEO and Chairman of the Arora Group commented: “Our acquisition of Luton Hoo Hotel, Golf and Spa continues to support our strategy to diversify our hotel portfolio and we are excited to build on the already significant investment and development by Elite Hotels since their purchase of the estate in 1999. We are excited to welcome the Luton Hoo Hotel, Golf & Spa team to the Arora Group and are looking forward to the opportunities ahead for our expanded family”
Graeme Bateman, Managing Director of Elite Hotels, commented: “Naturally, we are sad to be parting company with Luton Hoo Hotel, but we do so in the knowledge that we have passed the custodianship of this wonderful property into safe hands. We wish Surinder Arora and his team every success as they move Luton Hoo Hotel into a new era. May I also take this opportunity to express my huge gratitude to Matthew Long, General Manager, and all his colleagues at Luton Hoo Hotel, for their considerable personal commitment over the past 14-plus years. We will miss them greatly within the Elite family but are sure that they will continue to thrive and prosper under the new ownership.
As a company, Elite Hotels remains fully committed to ensuring an even brighter future for Ashdown Park Hotel, Tylney Hall Hotel and The Grand Hotel, Eastbourne. Details of our exciting plans will be announced in due course.”
Henry Jackson, Head of hotel agency in the Knight Frank Hotels team, commented: “The Knight Frank Hotels team are delighted to have concluded the sale of Luton Hotel & Spa on behalf of Elite Hotels. We received multiple offers for this very special hotel from a variety of different types of purchasers. Surinder and his team will make excellent custodians of this truly exceptional asset and will build upon the hard work which Elite have invested into the hotel. This sale demonstrates the confidence in the UK hotel market, and we expect this to continue in 2022”
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Notes to Editors
The Arora Group
The Arora Group is a successful UK-focused private group of companies, which leverages synergies across its specialist property, construction and hotel divisions to its strategic advantage. Since 1999, the Group has built its standing through meticulously managing projects from inception to delivery and beyond. Today, it owns and manages a diverse portfolio of flagship assets across the nation’s key business locations, partnering with some of the world’s most recognised brands to deliver consistently high service levels and sustainable growth.
For more information, please visit www.thearoragroup.com
Arora Hotels
Arora Hotels, a division of the Arora Group, is one of the UK’s leading hotel owner-operators with expertise in airport and city centre hotel operations. Current hotels within the portfolio include Sofitel London Heathrow, Sofitel London Gatwick and Novotel London Stansted (under a franchise agreement with Accor), Renaissance London Heathrow (under a franchise agreement with Marriott), InterContinental® London ‒ The O2, Holiday Inn Heathrow Terminal 5, Crowne Plaza London Heathrow Terminal 4, Holiday Inn Express® London Heathrow Terminal 4 (under a franchise agreement with IHG), Hilton London Gatwick and Hilton Garden Inn London Heathrow Terminals 2 & 3 (under a franchise agreement with Hilton Hotel and Resorts), and Arora Gatwick - Crawley. Fairmont Windsor Park Hotel is the latest addition to the portfolio.
For more information, please visit www.thearoragroup.com/business/hotels.
Media Relations:
E: publicrelations@thearoragroup.com
